Bringing

BRANDS

to life

LET US HELP YOUR BUSINESS GROW

We don’t promise things we can’t deliver. We have honest conversations and create campaigns that are tailored to your personalised business strategy. You’ll see many one-size-fits-all offers out there. To us, that’s ridiculous as your business, your customers and your strategy are unique and equally important.

We know how much time and energy you have invested into your business. We are here to help nurture your customers and bring your ideas to life. We work with you to get results.

Your success becomes ours too.

And we are proud to do it.

SERVICES

Imagine what a Social Media Strategy could do for you!

Learn more about the services we offer

Increase your brand reach and exposure
Optimise your channels for lead generation
Grow an hyper-engaged audience
Promote and launch events or products
Build traffic to your webpage
Generate leads and revenue

WHAT OUR CLIENTS SAY

It was the hands-on approach that really impressed me. Ben worked directly with the photographer on our branding shoots, he educated the team on how we can capture our own content to share on socials and most importantly took the time to get to know us and our personalities, meaning he could represent us in an authentic way.

You know it’s working when you have customers come into the store and actually comment on what they’ve seen online. And that’s what we have experienced working with Ben and the team at Frankie’s Lab.

Ben and his team have held our hand throughout the process, earning our trust as he helped to build our social channels. We went from a haphazard approach to our social media, where we would post online those rare moments we had a spare minute free, to now having a Social Strategy that our customers actually tell us they love!

We really value Ben’s honest approach to his work, going above and beyond to deliver on his promises. He has structured our package, so as we grow, he is able to easily ramp up his service and continue to provide us with the kind of representation we are proud to stand behind.

Ben reinvigorated our Instagram account and we’ve seen great organic growth and engagement since.

He is an amazing listener, knows how and when to ask the right questions and because of these abilities manages to push you to your limits to achieve what you are aiming for.

Since the first video call his warmth and good energy made me feel amazingly comfortable, but then, when we met in person and began his follow up on my project, he showed me he was not only an empathetic and close person, but a professional who had the right hard question to push me to the limits

To have Benjamin as part of your staff team, would be a tremendous asset to any organisation, not only is he one of the most dedicated and hard-working people I have ever come across he is also a genuine and caring human being who is striving to create a better world and to make a positive difference.

Ben’s BS radar is one of the sharpest I have ever known and his ability to adapt and change tact in an effective yet compassionate way is so unique.

Ben really is one of a kind. From a motivational mentor to an inspiring speaker. He nurtures and pushes in perfect harmony and has all round solid advice, tools, and guidance.

PROJECTS

New Platform, New Growth

Stem is a well-established homewares brand that has been operating for over 20 years. Several issues affected Stem’s ability to achieve their goal. As a supplier of many high-end premium brands, they had brand guidelines that limited the type of unique content they could create.

VIEW

Bringing Print to the Digital Space

In 2020, The Balmain Rozelle Chamber of Commerce launched a quarterly print magazine, Darling, which showcases and celebrates local businesses. The Chamber engaged us to establish a clear online social media presence for Darling to deliver an advertising package that would increase revenue and drive membership sales.

VIEW

Creating a strategic Launch for Success

Sounds Sydney is a national coffee distribution and hospitality venue. In 2020, it was preparing to launch its much-anticipated flagship eatery. Following the easing of COVID lockdown restrictions, the cafe needed to quickly build up a presence to promote their business and quickly communicate with their audience and customers.

VIEW

Rebuilding a brand from the ground up

WiseCo Services is a Sydney-based professional cleaning service started by three friends. Although they had a combined decade of experience, they lacked the skills in building their digital branding. Initially, this wasn’t a problem But as they grew and sought to attract larger clients, they were consistently overlooked and not given serious consideration.

VIEW

Redesigning the Product Launch

Bobby G Baby Wear is an Australian children’s fashion label launched in 2015. Booby G reached out to Frankie’s Lab because the strategy that had provided its initial success was no longer working. The brand’s audience remained engaged, but year-on-year sale numbers were dropping during each campaign launch.

VIEW

Building on a well-loved brand to reach a new audience

Sudu Hair is an award-winning hair salon in Sydney’s north shore, and for over a decade, it has served and attracted a strong base of female clientele. Sudu Hair had a successful brand identity built around their target market of women. However, it meant that potential male clients would not consider nor affiliate with the brand.

VIEW